Marketing Leadership in Hospitality and Tourism : strategies and tactics for competitive advantage / Stowe Shoemaker, Robert C. Lewis, Peter C. Yesawich.
Material type:
TextPublication details: Upper Saddle River, N.J. : Pearson, c2007.Edition: 4th edDescription: xxv, 661 p. : col. ill., maps ; 28 cmISBN: - 0131182404
- 910.46068/8 22
- TX911.3.M3 L49 2007
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
უცხოური წიგნი/ Foreign book
|
NVU ABC Library | MAR-Sho-1 (Browse shelf(Opens below)) | Available | 9780131182400 |
Lewis's name appears first on the earlier edition.
Rev. ed. of: Marketing leadership in hospitality / Robert C. Lewis, Richard E. Chambers. New York : John Wiley, c2000.
Includes bibliographical references and indexes.
There are no comments on this title.