Concepts in strategic management and business policy : toward global sustainability / Thomas L. Wheelen, J. David Hunger.
Material type:
TextPublication details: Upper Saddle, N.J. : Pearson Prentice Hall, 2004.Edition: Ninth edDescription: 359 pISBN: - 013142405x
- 658.4/012 22
- HD30.28 .W43 2012
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
უცხოური წიგნი/ Foreign book
|
New Vision University Academic Library | MAN - Whe - 3 (Browse shelf(Opens below)) | Available | 9780131424050 |
Includes bibliographical references and index.
Introduction to strategic management and business policy -- Basic concepts in strategic management -- Corporate governance -- Ethics and social responsibility -- Scanning the environment -- Environmental scanning and industry analysis -- Internal scanning and organizational analysis -- Strategy formulation -- Situation analysis and business strategy -- Corporate strategy -- Functional strategy and strategic choice -- Strategy implementation -- Organizing for action -- Staffing and directing -- Evaluation and control -- Introduction to case analysis -- Suggestions for case analysis -- Web chapters: other strategic issues -- Web chapter A Managing technology and innovation -- Web chapter B Entrepreneurial ventures and small businesses -- Web chapter C Not-for-profit organizations.
There are no comments on this title.